We the Media: Grassroots Journalism by the People, for the People

We the Media: Grassroots Journalism by the People, for the People

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Editorial Reviews

"We the Media, has become something of a bible for those who believe the online medium will change journalism for the better." -Financial Times

Big Media has lost its monopoly on the news, thanks to the Internet. Now that it's possible to publish in real time to a worldwide audience, a new breed of grassroots journalists are taking the news into their own hands. Armed with laptops, cell phones, and digital cameras, these readers-turned-reporters are transforming the news from a lecture into a conversation. In We the Media, nationally acclaimed newspaper columnist and blogger Dan Gillmor tells the story of this emerging phenomenon and sheds light on this deep shift in how we make--and consume--the news.

Gillmor shows how anyone can produce the news, using personal blogs, Internet chat groups, email, and a host of other tools. He sends a wake-up call to newsmakers-politicians, business executives, celebrities-and the marketers and PR flacks who promote them. He explains how to successfully play by the rules of this new era and shift from "control" to "engagement." And he makes a strong case to his fell journalists that, in the face of a plethora of Internet-fueled news vehicles, they must change or become irrelevant.

Journalism in the 21st century will be fundamentally different from the Big Media oligarchy that prevails today. We the Media casts light on the future of journalism, and invites us all to be part of it.

Dan Gillmor is founder of Grassroots Media Inc., a project aimed at enabling grassroots journalism and expanding its reach. The company's first launch is Bayosphere.com, a site "of, by, and for the San Francisco Bay Area."

Dan Gillmor is the founder of the Center for Citizen Media, a project to enable and expand reach of grassroots media. From 1994-2004, Gillmor was a columnist at the San Jose Mercury News, Silicon Valley's daily newspaper, and wrote a weblog for SiliconValley.com. He joined the Mercury News after six years with the Detroit Free Press. Before that, he was with the Kansas City Times and several newspapers in Vermont. He has won or shared in several regional and national journalism awards. Before becoming a journalist he played music professionally for seven years.

Customer Reviews

Elishia Windfohrs review on "We The media"

Reviewed by Elishia Windfohr, 2009-11-18

IT'S true we really need a strong media to live in a democratic, crazy civil society. The real key question is how do we have an accurate, kind of reasonably objective journalist voice through a new set of "protagonists" in these days can i refer to "grassroots journalism." This book really examines the important questions here. " Where are we going with the media ie: "ditigal media" Were ever changing, but don't we miss the Hunter S Thompson's of this world? Unbridled and carefree! I know I do! So screw conforming to rules. People Speak your mind!"

Elishia Windfohr

Great intro to possibilities

Reviewed by Lynn S. Clark, 2008-07-03

My online journalism class will read this book in the fall. It's a key text for introducing people to the possibilities in digital media and citizen journalism.

A neat topic

Reviewed by R. Tesdell, 2007-03-17

The book was a good guide to citizen media and gave some great examples of places where citizen media would work.

I enjoyed the examples thoroughly and found the book a useful guide. I can't wait for an updated version.

Very Sensible and Interesting

Reviewed by Mark Nenadov, 2006-10-14

Dan Gilmor here presents the attitude toward technology & journalism that any journalist will need to have if he/she will survive long in this new era. They need to embrace, or at least reckon with, the new media.

Here Gilmor gives an enlightening look at the changing face of journalism and the negative and positive changes it makes.

I'm not a professional journalist, but I found this book to be fascinating and informative. I credit it with helping me to stick with blogging, and seeing it as something more significant than a passing fad. All journalists should read this, I believe!

Interesting read about the changes occurring in journalism...

Reviewed by Abdulmajed Dakkak, 2006-07-16

If you ever wondered what is changing in journalism, then this book is for you. It not only describes the logging phenomenon, but also describes why the big media might not last.